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Creator Guide

Creator Analytics

Your performance dashboard — follower and view trends across connected channels, application funnel, revenue forecast, and snapshots of your fit, trust, audience, and gamification scores.

Analytics Center Overview

Analytics Center (/creator/analytics) — "Performance, applications, and payout visibility in one place" — opens with a time-range toggle (7d, 30d, 90d) and a Refresh button.

Six KPI cards summarize your account:

  • Followers — "Across connected channels."
  • Total Views — "Cumulative performance."
  • Total Likes — "Audience engagement."
  • Avg Engagement — "Current average."
  • Total Earned — "All-time paid."
  • This Month — "Current month."

Platform Breakdown & Growth Chart

Below the KPIs, each connected platform (YouTube, Instagram) gets its own card showing Subscribers/Followers, Total Views/Impressions, Avg Likes, and Engagement — tagged as "Live data" or "Estimated", with "Last synced [date]".

The Follower Growth / View Growth chart plots your last 30 days — "Total [followers/views] trend across all connected channels (Last 30 days)". Use the platform dropdown (All Platforms, YouTube, Instagram) and the Followers/Views switcher to change what's plotted, and Export CSV to download the raw numbers.

This data comes straight from your connected channels — the more platforms you connect, the more complete this picture is.

Applications Funnel & Revenue Overview

Applications Funnel

A simple breakdown of your campaign applications: Pending, Accepted, Rejected, and your overall Success Rate.

Revenue Overview

Mirrors the card on your dashboard, with more history:

  • Total Earned, Available, and Pending — current balances.
  • A large forecast figure — your projected earnings next month, with a Growing/Declining/Stable trend badge and an explanatory note (e.g. "Based on current project pace").
  • Earnings by Platform — how much of your revenue each connected channel has driven, with campaign counts and percentages.
  • Highlights (with 12+ months of history) — 12-Month Total, Avg / Month, and Best Month.

If you don't have enough history yet: "Complete your first campaign to unlock earnings history and forecasting."

Fit, Trust, Audience & Gamification Snapshots

The lower section of Analytics breaks down the signals brands and Zylolo's matching algorithm see:

  • Fit & Trust Snapshot — your Overall score (0-100), Fit Score and Trust Score labels, and your average brand Rating, plus up to 6 badges (e.g. "Verified", "Professional", "Fast Responder").
  • Audience Snapshot — audience Health score, Top Age Group, Geo Spread, and Dominant Gender, based on your connected channels' insights.
  • Gamification Snapshot — your current Level, Tier (Starter / Rising Pro / Elite / Legend / Mythic), total XP, and login Streak, with achievement badges. See Progress & Leaderboard for how these are earned.
  • Priority Action Center — up to 5 suggested next steps (e.g. "Complete Profile → Go to Settings") to improve your scores.

A Recent Snapshot History table shows Date, Platform, Followers, Views, and Engagement over your selected range, with its own Export CSV. If there's no history for the range: "No historical records found for this range."

These scores aren't just for show Your Fit, Trust, and Audience scores feed directly into the "% Match" figures brands and Zylolo Star insights use to surface campaigns to you — improving your profile completeness, response speed, and delivery reliability raises these scores over time.